Traditional Marketing V/S Digital Marketing 1. What is Traditional marketing                       Traditional marketing refers to conventional methods of promoting and advertising                                       products or services that existed before the advent of the internet and digital   technologies.    These methods rely on offline channels and traditional media to reach and communicate with a target audience. 1.1 Advantages of Traditional Marketing                                    Traditional marketing has its own set of advantages, and for certain businesses and                                       situations, it can be effective. Here are some advantages of traditional marketing: 1. Local Targeting: Traditional marketing methods often allow businesses to focus on local markets. Local newspapers, radio stations, and community events can be effective for reaching a geographically concentrated audience. 2. Tangibility:                     Physical advertisemen